COACHING PROGRAMS
FEATURE | CURATED COACHING | CUSTOM COACHING |
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PRICE | $85 | $300/mo |
FORMAT | PDF (SELF-GUIDED) | FINAL SURGE (INTERACTIVE) & PDF |
TRAINING PLAN CUSTOMIZATION | PRE-PROGRAMMED (12 WEEKS) | ✓ FULLY INDIVIDUALIZED |
DIRECT COACH CONTACT | ✗ (NO CONTACT) | ✓ (MONTHLY CALLS/TEXTS) |
COMPREHENSIVE SUPPORT PLAN | ✓ (RUN/STRENGTH TRAINING, PREHAB/NUTRITION/MINDSET TOOLKIT) | ✓ (RUN/STRENGTH TRAINING, PREHAB/NUTRITION/MINDSET TOOLKIT) |
ABILITY-LEVEL OPTIONS | FOUNDATIONAL/DEVELOPMENTAL/ELITE | TAILORED TO ATHLETE |
COMMUNITY ACCESS | ✓ (IN-PERSON + ONLINE) | ✓ (IN-PERSON + ONLINE) |
STRAVA CHALLENGES | ✓ | ✓ |
EXCLUSIVE EVENTS/GROUP RUNS | LIMITED | VIP ACCESS |
MERCH DROPS | LIMITED | PRIORITY ACCESS |
PRE-RACE SHAKEOUTS | ✗ | ✓ |
SOCIAL MEDIA HIGHLIGHTS | ✗ | ✓ |
VIRTUAL COACH/ATHLETE EVENTS | ✗ | ✓ (WEBINARS EVERY TWO MONTHS) |
TAG RESOURCE LIBRARY ACCESS | ✗ | ✓ (EXCLUSIVE CONTENT) |
ADJUSTMENTS DURING PROGRAM | ✗ (STATIC PLAN) | ✓ (DYNAMIC UPDATES) |
IDEAL FOR | BEGINNER/SELF-GUIDED | ADVANCED/PEAK PERFORMANCE |
Q&A
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Currently, we offer Curated coaching support for the 5K, 1/2 Marathon, and Marathon. However, we also offer Custom 1:1 coaching for anyone training to run a PR in the 400m dash all the way up to a 100 Mile trail ultra! Hit us up and let us know how TAG can support you!
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Depending on the service that you choose, we use Final Surge, downloadable PDF’s, email, and of course our website and socials to deliver training plans and educational content to our TAG athletes.
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Our TAG team will set up an introductory video or phone call between you and your coach to get to know one another and help design the right plan for you before starting any Custom training plan. You can always reach out to your coach or our TAG support team via email with any other communication needs.
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Athletes can always email their coach or the TAG support team with questions. Custom athletes can schedule one video or phone call per month with their coach to discuss training direction, race strategy, etc. In addition, athletes may text their coach if email or phone isnt enough, and coaches will work to respond to all contact within 24 hours.
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TAG hosts weekly club runs every Thursday at 6:30 PM at Kulshan Trackside in Bellingham, WA. This is a great opportunity for you to meet your coach, the TAG team, and other TAG athletes. We are all about cultivating community so come out and celebrate each other!
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Reach out! Our TAG team is intentionally built to include and collaborate with experts across nearly every run-related field. If you don’t see a program that fits your needs, email us at support@theaerobicgroup.com and let us know what you’d love to see.
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Not yet—but keep checking in! If you’re looking for extra lifting support, reach out to our support team and they’ll connect you with our strength and PT coach, Andrew Brown, for more personalized guidance.
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Yes! Our coaches have years of experience working with youth athletes and love the fun energy younger runners bring. We do require permission from a parent or guardian before coaching any young athlete. Please also communicate with your school coach before reaching out to us, so we can work together to ensure your training is well-coordinated and fully optimized.
Got questions? We've got answers. From coaching to custom plans, the TAG FAQ page breaks it all down—quick, clear, and no fluff.
QUESTIONS YOU MAY HAVE
Didn’t find what you need? Reach out!
PROCESS & HOW WE WORK WITH YOU
ONCE YOU INVEST IN A CURATED OR CUSTOM PLAN, WE GET TO WORK—DESIGNING YOUR TRAINING EXPERIENCE WITH YOU IN MIND. EXPECT PERSONALIZED GUIDANCE, EXPERT SUPPORT, AND A PLAN THAT’S BUILT FOR YOUR GOALS.
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AT CHECKOUT, YOU’LL HAVE THE OPTION TO CHOOSE CHRIS OR MATT AS YOUR RUN COACH. NOT SURE? NO WORRIES—WE’LL HELP YOU FIND THE BEST FIT BASED ON YOUR GOALS AND PREFERENCES. AFTER PURCHASE, YOU’LL RECEIVE AN INTAKE FORM VIA EMAIL TO HELP YOUR COACH UNDERSTAND WHO YOU ARE AS A RUNNER, WHAT YOU’RE WORKING TOWARD, AND HOW WE CAN SUPPORT YOU. BE AS DETAILED AS POSSIBLE SO YOUR TRAINING PLAN TRULY REFLECTS YOU!
CHOOSE YOUR COACH & START THE INTAKE PROCESS
DISCOVERY CALL
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ONCE YOUR COACH HAS RECEIVED YOUR INTAKE FORM, WE WILL SCHEDULE A DISCOVERY CALL WITH YOU TO REVIEW THE INFORMATION THAT YOU PROVIDED AND GET TO KNOW EACH OTHER A BIT BETTER. THIS IS A GREAT OPPORTUNITY FOR YOU TO ASK ALL OF YOUR QUESTIONS TOO!
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TRAINING DEVELOPMENT
GET READY—IT'S TIME TO FUEL UP AND STRETCH OUT, BECAUSE YOUR TRAINING PLAN IS IN THE WORKS AND WILL BE DELIVERED SOON!
THE PROCESS





